PRINCIPLES

 

MY PRODUCT DESIGN APPROACH

Product design to me is about having empathy for the user’s experience from start to finish. By understanding how a user interacts with a product (from finding to purchasing to using to disposing) and how the product exists in a user’s broader societal and cultural context, my product design process blends traditionally hard & soft skills into a holistically-designed product experience with the user always at the center.

 

ANATOMY OF A PRODUCT

Product development is about more than just the product itself – it requires a holistic approach with empathy for the consumer at the core.

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product

the physical product

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user experience

how the user interacts with & experiences the product

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communication

how the product is communicated to the user

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context

the social, cultural, & market context of the product

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manufacturing

how the product is made

COPYRIGHT 2018 Sammy Wang